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You don’t need to be an AI startup to raise. Lucra has $20M to prove it.

Discover how Lucra, an eSports gamification platform, secured $20 million in funding without leaning on AI. By focusing on unique loyalty programs and partnerships with brands like golf courses, Lucra caught the eye of Cathie Wood's ARK Inv...

TechCrunch· May 20, 2026 · 11:30 PM · 24 views

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Discover how Lucra, an eSports gamification platform, secured $20 million in funding without leaning on AI. By focusing on unique loyalty programs and partnerships with brands like golf courses, Lucra caught the eye of Cathie Wood's ARK Invest. Could this be a sign of changing trends in tech investments? #Startups #TechInnovation #eSports #Investing #BusinessNews

Originally reported by TechCrunch. Read the full story →

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