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Meta says Muse has over 10M users, with shopping a top activity

Meta's AI app Muse has surpassed 10 million users, with shopping becoming a leading activity. CEO Mark Zuckerberg revealed that 25% of users engage daily, averaging over $200 per purchase. The company plans to monetize Muse while keeping it...

TechCrunch· Oct 26, 2026 · 3:05 AM · 3 views

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Meta's AI app Muse has surpassed 10 million users, with shopping becoming a leading activity. CEO Mark Zuckerberg revealed that 25% of users engage daily, averaging over $200 per purchase. The company plans to monetize Muse while keeping it accessible for most users.

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