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Business · Video brief

I believed sustainable fashion’s hype. But between Everlane and Allbirds, the letdowns keep coming | Clare Press

Discover how the acquisition of Everlane by Shein is shaking the sustainable fashion world. Once celebrated for its transparency, Everlane struggles amid financial woes, while Allbirds pivots to AI. What does this mean for the future of eco...

The Guardian· May 21, 2026 · 3:19 AM · 45 views

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Discover how the acquisition of Everlane by Shein is shaking the sustainable fashion world. Once celebrated for its transparency, Everlane struggles amid financial woes, while Allbirds pivots to AI. What does this mean for the future of eco-friendly brands? #SustainableFashion #Everlane #Allbirds #FastFashion #EcoFriendly

Originally reported by The Guardian. Read the full story →

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